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Prada meets Brutalism


I had a fantastic end to last year when I heard that one of my images of The National Theatre from my Beautiful Brutalism project had been sold through the RIBA Photolibrary and was used by New York based designers 2x4 to produce a wallpaper for the Prada epicenter store in NY and Dover Street Market. The wallpaper is called Brutalista and is a photo collage of fragments from notable mid-20th century buildings composed in such a way as to contradict the real geometries and perspectives of the space. The omnipresent concrete creates a uniform backdrop against which the collection stand out in vivid points of intense color.

It's amazing to know that my image is on the wall of a Prada store in New York and brutalist architecture is gaining a few more fans. Now I just have to see if I can find a way of visiting NY and seeing it for myself!



Part of my image can be seen on the right of the above photo and the rest of the Brutalista project can be seen here.

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